Oak Creek, WI, April 15, 2020
The American Society of Anesthesia Technologists and Technicians (ASATT) has launched a redesign of it brand, logo and website, www.asatt.org. The new ASATT logo and website embodies the society’s commitment to the anesthesia technology profession and its members.
The new brand brings an innovative, modern and professional profile, while visually capturing and communicating what the Anesthesia Technology profession does and the values ASATT espouses. The logo visually portrays the human aspect of the profession with an embedded face symbol and represents technology with the EKG symbol. The color scheme includes green/teal blue to suggest healing and safety as well as to represent life with an invigorating accent of orange. White and touches of gray add a clean, neutral feel to the overall look.
The new website, which was designed and developed by the organization’s management company, Association Executives Group, delivers rich content in a clean and organized way and provides members and other visitors with easy access to learn about ASATT, its programs, products and services. The website now features a dedicated Member Center, members-only Discussion Forum, the ASATT Academy, Society news, educational opportunities, including the profession’s premier annual meeting, the ASATT Educational Conference, a compendium of career and professional development resources, and much more.
“We are extremely proud of the new ASATT brand and website. The redesign was approached with our members and other professionals in the field in mind,” said Greg Farmer, ASATT President. “Our re-envisioned online presence not only makes it easier for members and others to access information, products and services, it also creates a foundation for new opportunities and initiatives. I’m especially excited about the newly- established ASATT Academy, with its portfolio of educational opportunities, and the online Discussion Forum, where members can ask questions and get ideas in a professional, supportive environment.”
“It has been an exciting process partnering with ASATT to refresh the Society’s brand and build out a website that captures the mission, vision and goals of ASATT and overall improves the online experience for members and other users,” said Denise Harris, ASATT Executive Consultant and AEG President and CEO. “The new website leverages latest technology and reflects current design and functional standards delivering a more robust platform and interactive user experience.”
ASATT’s new brand, logo and website can be viewed at www.asatt.org.
About the American Society of Anesthesia Technologists and Technicians (ASATT)
The American Society of Anesthesia Technologists and Technicians (ASATT) is an international society accountable for maintaining and raising allied health professional standards for anesthesia technology education, patient care and professional competence for anesthesia technologists and technicians. ASATT’s organizational mission is to promote the essential role of Anesthesia Technologists and Technicians, to positively affect healthcare and educational standards for the field of anesthesia technology, and as a result, raise the quality of patient care by providing a safe and positive anesthetic environment. To learn more about the American Society of Anesthesia Technologists and Technicians, please visit www.asatt.org.
Contact: Amy Jurgens